Tuesday, September 16, 2025

CHIMING IN

 Listen i grew up with the ice cream guy in our streets  seven days a  week  what  an institution....... it was  ........  everyone lived  for the   ice cream.......  and  of course ....... there  were  competition in the  small towns.......  and i am sure all sort of    things ......  going on  with he  ice cream guy  ..........i know  of  at  least three........   we  had .........  it  used  to think they were  mostly pedos .......  prowling on  kids  ......like  rolf  harris........ and    jimmy saville ..........but we  only cared  about   the sweets........   it was  a great  institution 



Ice-cream sellers whipped into shape with time limit on chimes

South Cambridgeshire council issues tough measures to traders including a ban on selling near schools and 12-second limit on playing jingles
Illustration of an ice cream truck, a hand holding an ice cream cone, musical notes, and a stopwatch showing 12.

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The chimes of an ice-cream van are for many the sound of childhood and a cue to scramble for spare change.

Children in South Cambridgeshire, however, are to hear less of the distinctive tinkle as council officers look at trimming the time vans can play music to a mere 12 seconds.

The proposals will limit the times ice-cream vans can play music from noon until 7pm, with the council admitting that regulating the operators has been “challenging”.

South Cambridgeshire officers want to introduce an ice-cream trader consent, meaning all vans and their assistants would have to be approved before trading.

Queue at a Kelly's of Cornwall ice cream van.
The council said enforcement and licensing of the traders had been challenging
ALAMY

Other rules include only allowing chimes to be played once on the approach to each stopping point, and once again when the van is stationary.

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There should be no noise rung at intervals of less than two minutes, and no sales near schools unless permission has been granted by teachers.

Vans would also be banned from within 50 metres of hospitals and places of worship, and only allowed to pass once in every two hours in certain sections of streets.

Permission to be there at all would also have to be given by the town or parish council, and a 15-minute trading rule would be applied.

Tony Dee, 48, who has worked on ice-cream vans for 32 years and runs six Mr Whippy vans across East Anglia, said the councils were “trying to finish the trade off” through regulation.

He said “12 seconds is not enough” if vendors had a long street to cover, and that strict rules in place in other parts of the country “make a big effect on business”.

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“You’re not allowed to trade in one place for ten minutes,” he said. “That makes a big difference.”

Dee added that the new rules on trading outside schools would hit vans particularly hard.

However, he admitted that Cambridge was a popular spot for unlicensed vans to target due to a lack of regulation, with many coming from nearby Peterborough. “People are probably fed up at seeing more and more ice-cream vans,” he said.



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